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SAP vs Salesforce: comparing SAP and CRM stock

12-month growth, from 100━ SAP −5.1% ━ CRM −11.6%
57100106
MetricSAPCRM
Price, $243.53222.41
Year to date+2.0% ●−15.8%
12 months−5.1% ●−11.6%
From 52-week high−6.2% ●−17.1%
vs 200-day average+27.7% ●+12.2%
P/E30.913.2
Dividend yield0.91% ●0.77%
Revenue growth, YoY+7.9%+11.2% ●
Operating income growth+14.5% ●+12.8%
Operating margin29.1% ●21.5%
Gross margin73.6%77.3% ●
Market cap$274.9B$183.0B
Next earningsJan 28, 2027Dec 8, 2026

● — whose figure is higher, not which is better. Data as of Nov 5, 2026.

Ratings and a detailed chart for each are in the terminal.

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FAQ

Which is better to buy: SAP or Salesforce?

We do not advise what to buy. By the numbers: SAP rose more over the year (−5.1%); SAP is closer to its 52-week high; SAP has the higher operating margin; Salesforce is growing revenue faster; Salesforce has the lower P/E. How to weigh such signs is covered in «How to analyse a stock».

Can I buy both?

Yes. Many hold several companies in one industry to avoid depending on one. A broad index fund often already holds the largest US companies.

When do they report?

SAP — Jan 28, 2027; Salesforce — Dec 8, 2026.

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