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Apple vs Microsoft: comparing AAPL and MSFT stock

12-month growth, from 100━ AAPL +27.8% ━ MSFT +6.3%
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MetricAAPLMSFT
Price, $344.17535.93
Year to date+26.8% ●+11.3%
12 months+27.8% ●+6.3%
From 52-week high−3.2% ●−4.2%
vs 200-day average+15.4%+22.1% ●
P/E37.929.5
Dividend yield0.31%0.75% ●
Revenue growth, YoY+15.1%+17.9% ●
Operating income growth+18.8%+20.1% ●
Operating margin33.0%47.1% ●
Gross margin48.8%67.7% ●
Market cap$5.01T$3.98T
Next earningsFeb 4, 2027Jan 26, 2027

● — whose figure is higher, not which is better. Data as of Nov 5, 2026.

Ratings and a detailed chart for each are in the terminal.

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FAQ

Which is better to buy: Apple or Microsoft?

We do not advise what to buy. By the numbers: Apple rose more over the year (+27.8%); Apple is closer to its 52-week high; Microsoft has the higher operating margin; Microsoft is growing revenue faster; Microsoft has the lower P/E. How to weigh such signs is covered in «How to analyse a stock».

Can I buy both?

Yes. Many hold several companies in one industry to avoid depending on one. A broad index fund often already holds the largest US companies.

When do they report?

Apple — Feb 4, 2027; Microsoft — Jan 26, 2027.

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