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Apple vs Google: comparing AAPL and GOOGL stock

12-month growth, from 100━ AAPL +27.8% ━ GOOGL −0.5%
91100142
MetricAAPLGOOGL
Price, $344.17282.57
Year to date+26.8% ●−9.7%
12 months+27.8% ●−0.5%
From 52-week high−3.2% ●−30.8%
vs 200-day average+15.4% ●−16.8%
P/E38.414.7
Dividend yield0.31%0.31%
Revenue growth, YoY+15.1%+22.2% ●
Operating income growth+18.8%+26.5% ●
Operating margin33.0%33.3% ●
Gross margin48.8%60.9% ●
Market cap$5.00T$3.45T
Next earningsFeb 4, 2027Feb 2, 2027

● — whose figure is higher, not which is better. Data as of Nov 5, 2026.

Ratings and a detailed chart for each are in the terminal.

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FAQ

Which is better to buy: Apple or Google?

We do not advise what to buy. By the numbers: Apple rose more over the year (+27.8%); Apple is closer to its 52-week high; Google has the higher operating margin; Google is growing revenue faster; Google has the lower P/E. How to weigh such signs is covered in «How to analyse a stock».

Can I buy both?

Yes. Many hold several companies in one industry to avoid depending on one. A broad index fund often already holds the largest US companies.

When do they report?

Apple — Feb 4, 2027; Google — Feb 2, 2027.

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